Monday, June 11, 2012

Dress to Impress With New NBA High Heel

Lala Anthony, Kim K, and Ciara are some notable names that we have seen on the sideline of an NBA game in some of the most fashion forward outfits and shoes that are strictly meant to be seen in and not walked in. Well, has created a high heel that will allow us all to turn heads when we show up to our favorite sporting event and rep our team. It’s ok to rock a jersey, but you can only do so much to make that look sexy. has combined the love of sports and footwear together, allowing female fans another way to display their passion for the game.
It's about time someone recognized that women love their shoes and that attending an NBA game is an opportunity to do more than watch basketball!
With the NBA finals this week, you can dress up your outfit with one of two different designs of high heels with your team's logo etched across it.
One pair has a 6.5-inch heel, sparkles in Middle Eastern crystals and cost about $250. The other pair has a lower heel — about 4.5 inches — and has the team logo designed in micro-suede. That design goes for about $100. Both styles are available for all 30 NBA teams, too!
“We're really excited about the launch and we're really hoping that the female fan is as excited as we are,” said Lisa Piken, vice president of licensing for the NBA, in a phone interview on Friday.
HERSTAR, the women's fashion footwear and apparel company, designed the shoes and approached the NBA about licensing the team logo heels.
“It was something we had never seen before,” Piken said. “Our women's fans are really fashionable and it made sense to partner with (HERSTAR).”
 In a news release, Holly Joffrion, founder and CEO of HERSTAR, called the partnership with the NBA a “slam-dunk.”
“We understand how much women love their shoes and recognize that going to an NBA game can be an event beyond the hardwood. We're able to combine the love of basketball and footwear together, allowing female fans another way to display their passion for the game,” she said in the release.
These heels are not only fashionable but also perfect for the savvy female sports fan. I can’t co-sign on how comfortable they are, but once I get my pair I will let you know!
To buy your heels, go online to

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